Plyox vs TrueCoach: the TrueCoach alternative with nutrition built in
TrueCoach is one of the oldest online coaching platforms and it does the fundamentals well: programming, video review, client messaging. What it does not do is nutrition, the single most repeated complaint in its reviews, and it has no AI that writes anything for you. Plyox starts at 29.90 EUR/month for 5 clients, includes nutrition and coach-side AI on every plan, runs in English, Spanish and Finnish, and gives every client of the coach the Plyox Pro athlete app at no extra cost. Below is the feature-by-feature comparison, including the places where TrueCoach is still the better buy.
| TrueCoach | Plyox | |
|---|---|---|
| Entry price (about 5 clients) | About 26 USD/month in the smallest client bracket | 29.90 EUR/month, Solo plan, 5 clients |
| Price at 50 clients | Up to about 137 USD/month in the largest published bracket | 189.90 EUR/month, Pro plan, 50 clients |
| Nutrition | Not built in, coaches bolt on MyFitnessPal or a spreadsheet | Included on every paid plan, AI drafts macros and meals, the coach signs them |
| AI for the coach | No generative programming or nutrition AI | Training and nutrition draft in about 60 seconds, included in every plan, no add-on |
| AI for the athlete | None | None by design, the athlete app is a logger, so it never competes with the coach |
| Interface languages | English only | English, Spanish and Finnish, dashboard and athlete app |
| Client app | Free client app on iOS and Android | Plyox Pro athlete app included free for every client, 6.99 EUR/month of value |
| Trial and free tier | 14-day trial, no free tier | 14-day trial on every plan with AI included, no free tier |
| Platform and offline | iOS and Android app, web dashboard | iOS and Android log offline and sync later, coach dashboard on web |
TrueCoach prices verified in August 2026, check truecoach.co for changes.
TrueCoach
- Maturity. TrueCoach launched in 2014 and its programming, video review and messaging flows are proven at a scale Plyox has not reached yet.
- Integrations. Stripe payments, Apple Health and Fitbit data, MyFitnessPal and Zapier are wired in. If your business already runs on those tools, moving to Plyox means rebuilding part of that stack.
- Exercise library. A far larger stock video catalogue and years of community templates to start from.
- US-first billing and support hours, which matters if your whole roster and your accountant sit in the United States.
Plyox
- Nutrition is part of the product, not a workaround. The AI drafts macros and the meal plan inside the same dashboard where you program training.
- AI that produces work: a full training plus nutrition draft in about a minute, which you review and sign before anything reaches the client.
- The AI belongs to the coach. The Plyox athlete app has no plan-generating AI, so your clients app will never compete with you.
- Trilingual EN/ES/FI across the coach dashboard and the athlete app, against English only at TrueCoach.
- Every client gets the Pro athlete tier free while you are subscribed, so your service looks more premium at no extra cost.
Plyox is the stronger TrueCoach alternative when nutrition is part of what you sell: 29.90 EUR/month covers 5 clients with AI-drafted training and nutrition plus the 6.99 EUR/month Pro athlete app for each of them, while TrueCoach at 26 to 137 USD/month has neither nutrition nor generative AI. TrueCoach is still the safer choice if you depend on its integration stack, Stripe, Zapier and MyFitnessPal, or if you coach only in English and genuinely never touch nutrition.
Frequently asked questions
Is Plyox a good TrueCoach alternative?
Yes, specifically for coaches who need nutrition and want AI to do the first draft. Plyox covers the same core workflow, programming, client tracking and messaging, and adds AI-generated training and nutrition plans plus a Finnish and Spanish interface. It is a weaker fit if you rely on TrueCoach integrations such as Zapier or MyFitnessPal.
How much does TrueCoach cost compared to Plyox?
TrueCoach bills in client brackets from about 26 USD/month up to about 137 USD/month. Plyox bills in packages: 29.90 EUR for 5 clients, 49.90 EUR for 10, 89.90 EUR for 20 and 189.90 EUR for 50, with AI and nutrition included at every level. At the smallest size TrueCoach is a few euros cheaper, and from there Plyox includes work you would otherwise pay for separately.
Does TrueCoach have nutrition tracking?
TrueCoach has no native nutrition planning. Coaches typically pair it with MyFitnessPal or send macros by message, which is the complaint that shows up most often in its reviews. In Plyox nutrition is in the base price, the AI drafts the plan and the athlete checks meals off inside the same app they log training in.
Will my clients have to pay for the Plyox app?
No. Every athlete linked to an active Plyox coach receives the Pro tier of the app for free, including full training history, charts, weekly reports and CSV export. They pay nothing while you stay subscribed.