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• Plyox vs Everfit: nutrition in the price and AI that stays on your side

  Everfit is the aggressive acquisition play in this market: free forever for up to 5 clients, paid plans from around 16 to 19 USD/month, and a deep automation engine. The cost shows up later, as add-ons. Nutrition and meal planning are sold separately, and its consumer-facing AI features talk directly to your client. Plyox takes the opposite bet: 29.90 EUR/month for 5 clients with nutrition and AI already inside, and zero AI in the athlete app so nothing in the product competes with the coach. Here is the honest comparison.

• Plyox vs Step2Fit: the Nordic leader against AI-drafted coaching

  Step2Fit is the established coaching platform in the Nordics and the reference point for Finnish personal trainers: local company, local support, around 129.90 EUR/month for 50 clients. What it does not have is AI. Every training block and every nutrition plan is written by hand. Plyox costs more at that roster size, 189.90 EUR/month for 50 clients, and in exchange the AI writes the first version of both the training and the nutrition plan in about a minute, the coach reviews and signs it, and every client gets the Plyox Pro app free. Here is the comparison, including where Step2Fit is the better fit.

• Plyox vs Trainerize: same roster size, fewer add-ons, real AI

  Trainerize is the big generalist of the category, owned by ABC Fitness, sold to gyms and independent trainers alike, with a huge exercise library and an ecosystem no small platform matches. It is also where the bill grows quietly: around 190 USD/month once you reach 50 clients, with nutrition and other capabilities sold as paid add-ons, and a product direction that keeps pushing AI features toward the end consumer. Plyox covers 50 clients for 189.90 EUR/month with nutrition and coach-side AI already in the price, in English, Spanish and Finnish. The table below includes where Trainerize is still ahead.

• Plyox vs TrueCoach: the TrueCoach alternative with nutrition built in

  TrueCoach is one of the oldest online coaching platforms and it does the fundamentals well: programming, video review, client messaging. What it does not do is nutrition, the single most repeated complaint in its reviews, and it has no AI that writes anything for you. Plyox starts at 29.90 EUR/month for 5 clients, includes nutrition and coach-side AI on every plan, runs in English, Spanish and Finnish, and gives every client of the coach the Plyox Pro athlete app at no extra cost. Below is the feature-by-feature comparison, including the places where TrueCoach is still the better buy.